The burger on the left is what was purchased at a McDonald’s, the right is the burger after going through a detailed photoshoot as well as retouching.
“Why does your food look different in the advertising than what is in the store?”
This question is just one of many from the new Our Food. Your Questions campaign created by McDonald’s Canada.
The video which can be seen here gives a behind-the-scenes look at a Quarter Pounder with Cheese photosho